Catharine O’Leary, The Quiz Queen, takes us on a journey about quizzes and posing the question that is only good for your target audience, a question they are struggling with and providing the answers that are all around your offer.
Highlights From This Episode:
- Quizzes are a lot more about self discovery, a little bit of a treasure hunt
- The quiz hook is really around the question that your target audience is struggling with and your answers are all around your offer
- They get a little bit of an insight into what they could do to solve their problem and it’s a nice warm handshake to your webinar or to your masterclass or to your one on one call
- Creating that targeted quiz hook that’s able to draw the attention of your target audience
- You’ve got 60 seconds of a lead generation quiz to ask what you need and not ask everything
Links & Resources From This Episode:
Entrepreneur Toolbox Special access to reports, books and resources provided to you as gifts from our podcast expert guests. This valuable information covers various business and life topics.
Learn more: Quiz Queen and The Best Quiz for Your Biz
Resources: trend hunter.com
More About Catharine O’Leary
Catharine has spent the last 25 years crafting market research and consumer insights for Fortune 100 companies across the globe including Apple, Adobe, and Pepsi. Companies that are essentially doing the exact same thing we all are – finding more clients and building relationships with them to increase client lifetime value.
Now Catharine has turned her attention helping entrepreneurs explode their subscriber lists and engage clients to be lifelong clients and raving fans. As a fellow entrepreneur she knows how hard it is to grab the attention of the ideal customer, engage and get to know them. By combining market research techniques with quiz funnel strategies, the art and science of asking the right questions, results in attracting the best clients in just one click!
Awesome FREE Resources for YOU!
Entrepreneur Toolbox Special access to reports, books and resources provided to you as gifts from our podcast expert guests. This valuable information covers various business and life topics.
Power of 3 Daily Planner A one-page daily planner to keep you on track to reaching your goals and taking action on the important things in your business and life.
Thanks for listening!
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Val Low is a MAP IT Master & Brand Strategist and takes entrepreneurs to their next level of growth and impact. Through visual business mapping, Val works with entrepreneurs to take their dreams and business ideas out of their head and bring them to life. Val provides strategy on creating a message and brand to stand out in a noisy marketplace that people love to talk about.
Visit Val’s Website: https://vallow.me/
Connect with Val on Linked In: https://www.linkedin.com/in/val-low
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